Tracking the image of the Rockstar energy drink brand among its consumers

Image and awareness survey
Brand

Customer requirement

Survey 800 energy drink consumers in France

Objective of the survey

Monitor beverage brand awareness and image.

Target

Energy drinkers

Questionnaire

10 minutes

38 questions

Date of the survey

November 2022

Recruitment campaign

Conversational Questionnaire

Results of the study

Accurate feedback

for a better understanding and redefinition of the Rockstar target group

Valuable insights

allowing media investments to be reallocated to reach the most affinitive targets

A quick collection

in 7 days per wave

An excellent commitment

fromenergy drink consumers

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