Survey 1200 consumers to understand the washing behaviors of French and Japanese individuals.
Enable L'Occitane to adapt its offering in response to current environmental challenges
Women who shampoo twice per wash
4 minutes
16 questions
October 2023
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Precise feedback
on the hair washing habits of French and Japanese women
Valuable insights
to create products that best meet consumer needs
Rapid data collection
in 9 days
Excellent engagement
from niche audiences in 2 countries using the same questionnaire
