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Evaluate the potential of the social media buying channel for the beauty sector
Measure the expectations of social media users and their intentions to purchase beauty products on these channels
1200 women, over 16 years old, in the USA and France
4 minutes
16 questions
December 2021
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Authentic insights
In France, 1 out of 3 women will have purchased beauty products online in 2021, including 1 out of 4 on social networks, while in the United States this ratio is 1 out of 2 women
Accurate feedback
on the expectations and purchasing intentions of women users of social networks in terms of beauty products
Fast results
obtained in 5 days
Excellent commitment
92% of respondents are satisfied with the experience
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