Measuring the appeal of a new, fun compote concept

Concept testing
Brand

Customer requirement

Testing the "Incognipot" concept

Objective of the survey

Test the "Incognipot" concept with a view to launching it for school catering and teenagers in France

Target

Parents of children aged 6-18 and minors aged 15-18

Questionnaire

6 minutes

26 questions

Date of the survey

February 2024

Recruitment campaign

Conversational Questionnaire

Results of the study

Accurate feedback

measuring the appeal of the new concept to parents and children

Valuable insights

identifying promotional opportunities with partner canteens

A quick collection

completed in 4 days

An excellent commitment

parents of children aged 6-18 and minors aged 15-18

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