Gain a better understanding of the different personas in Relay station stores

Practices & habits
Brand

Customer requirement

Survey 1,000 visitors to French railway stations

Objective of the survey

Understand Relay customers' and non-customers' expectations and perceptions of the brand

Target

1000 station visitors (Relay customers and non-customers)

Questionnaire

5 minutes

18 questions

Date of the survey

February 2024

Recruitment campaign

Conversational Questionnaire

Results of the study

Accurate feedback

to understand exactly what is holding people back from making a purchase

Valuable insights

92% of respondents are familiar with the Relay brand.

A quick collection

in just 7 days

An excellent commitment

from a volatile target

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