Quick commerce

  • The share of users among Parisians
  • Motivations for using these new services
  • The perception and opinion of Parisians regarding these new uses


Quick commerce infographic

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Quick commerce (delivery of groceries in less than 30 minutes) burst onto the Paris scene in early 2021. Advertising campaigns and massive discounts have followed one another since then, as well as twists and turn within the sector: Cajoo's takeover by Flink, restructuring and layoffs at Gorillas, Kol and Yango Deli's closure, etc. Meal delivery companies have also diversified into this new niche (Frichti, UberEats, Deliveroo).

To measure the extent of the phenomenon and its long-term potential, Episto – a specialist in social media surveys – polled more than 1,000 Parisians on their opinions and usage practices regarding these new services.

What you'll find:

  • The share of users
  • Motivations for using it
  • Criteria of choice
  • Focus on youth
  • User satisfaction
  • Parisians' opinion on these new uses

Study Methodology:

Representative sample of the Parisian population according to the quota method: 1028 respondents.

Study dates: May 10-17, 2022.

Source of respondents: Facebook and Instagram.

"This new survey approach offers infinite possibilities: all targets, even the most niche, become accessible – virtually instantaneously."
Jérémy, Episto CEO

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