Quick commerce (delivery of groceries in less than 30 minutes) burst onto the Paris scene in early 2021. Advertising campaigns and massive discounts have followed one another since then, as well as twists and turn within the sector: Cajoo's takeover by Flink, restructuring and layoffs at Gorillas, Kol and Yango Deli's closure, etc. Meal delivery companies have also diversified into this new niche (Frichti, UberEats, Deliveroo).
To measure the extent of the phenomenon and its long-term potential, Episto – a specialist in social media surveys – polled more than 1,000 Parisians on their opinions and usage practices regarding these new services.
Representative sample of the Parisian population according to the quota method: 1028 respondents.
Study dates: May 10 to 17, 2022.
Respondent source: Facebook and Instagram.
